Let’s talk about your customers asking for free patterns...
Maybe this is you too… I’ve been thinking about this a lot lately because I know many designers, particularly you newbies, you’re struggling with pricing your crochet and knit designs. Drop an emoji in the comments if this resonates with you.
This is not a judgment, just a statement.
So, you’re saying that your customers want free patterns or they don’t pay your price.
I have 2 quick points to make on this, and I mean this with love even if it hurts.
🔆Here’s the thing:
✅If they want free patterns, they are not your customers. Customers buy! It’s not about being mean; you can build free patterns into your business model. But if you want to be in business and if you want to stay in business, you need to be profitable and that comes from selling. Period.
✅If they don’t pay what you change, they don’t understand the value of your design or think the value of the pattern isn’t worth it.
So, what is your design worth? What is your time spent creating that pattern and everything that goes into it worth?
I know that was some tough love, but sis, we’re not here to play. Your head is probably spinning from those 💎and you have lots of questions, like:
1) how do I turn those freebie seekers into paying customers
2) how to share the value of the pattern to get the price you want
3) and a million others.
These are great questions and just a few of the topics we cover inside the Pattern Partnership, an online membership program for crochet and knit designers providing a safe community for designers to learn and grow.
How does Pattern Partnership work...
🔆Each month we cover a topic (like this one), digging into it with examples that are actually applicable to YOUR business and not just some generic and unrelated talking points.
🔆There are monthly live Q+A (group coaching) sessions that you can jump on and get into the nitty-gritty of YOUR business.
🔆There is a private FB community that you can chat, connect, and collaborate with like-minded designers.
🔆There are co-working sessions - do you remember going to study hall to do your homework in high schools? Well, it’s like that but even better because we have some fire playlists to listen to while you work
🔆In addition, there’s the roadmap that goes from Design➡️Launch➡️Grow… so you get the support you need wherever you are in your business.
Phew, I’ve said a lot here and that’s because I’m super pumped about this program. If you’re excited, come join us today. Doors are open right now!
CLICK HERE to join the PP family.
You got this!
Tian